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Rare Beauty by Selena Gomez: First Impressions

I never claim to be a professional makeup artist but I must say that I’m an avid an professional makeup lover.

My newest love is the latest celebrity beauty brand, Rare Beauty by Selena Gomez, exclusively sold at Sephora.



I was geeked out when I received the official PR package from Rare Beauty and I had to create a full look with all of these beautiful products.



Rare Beauty is more than just a celebrity beauty brand and I truly believe it.  I love the mission behind this company welcoming and celebrating individuality, uniqueness and diversity.


Selena is using her platform, power and influence to not only give us an amazing makeup brand but she’s addressing the stigmas of mental health.  She’s created the RARE Impact Fund, who’s goal is to raise 100 million over the next ten years to help address the gaps in mental health services for underserved communities.

Not only are the products amazing and work so well together – my favorites are definitely the Liquid Touch Weightless Foundation, Brightening Concealer and Lip Soufflé Matte Lip Cream – but I can totally get behind the work and change they want to bring to the world of beauty.

watch the video here





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